Course curriculum

This course has the same inspirational content of videos, images and demonstrations teaching the basic points of display as Silver & Gold BUT with the additional BONUS of an hour-long Consultation with me online. Maybe you've been so inspired you could do with a little further help as you finish the course? If you have anything you'd like to discuss, learn how to do, need help with or new projects coming up... my time is yours and I'll help you all I can. Let's see how I can help you!

  • 1

    WELCOME

    • WORKBOOK MYL

    • WELCOME! An introduction to VM - what it is and WHY is it SO important?
  • 2

    YOUR MESSAGE

    • 1 YOUR MESSAGE...You know who you are and what you do - but do your customers? You need to get your message across in an instant!
  • 3

    LOCATION

    • 2 LOCATION ...Where are you, your business, and where do you put your displays? There may be places you hadn't considered until now...
  • 4

    KNOW YOUR CUSTOMER

    • 3 KNOW YOUR CUSTOMER...Do you have one customer- type or do you have several? How do you please them all?
  • 5

    INSPIRATION

    • 4 INSPIRATION ...How do you come up with something new time after time? Where do you find fresh ideas?
  • 6

    BASIC DISPLAY RULES

    • 5 BASIC DISPLAY RULES...So now you have everything planned and set to go, just HOW do you go about building that display? Here are those precious golden rules which apply for almost everything!
  • 7

    HOUSEKEEPING

    • 6 HOUSEKEEPING DIAMOND ...You've completed your display but it doesn't stop there! Find out why...
  • 8

    A FEW EXTRA TIPS...

    • A FEW EXTRA TIPS...FOR BASIC Merchandising as well as a quick look at digital...

ONLINE CONSULTATION (Diamond)

The same content as the Silver and Gold courses, but in addition we'll spend an hour together over Zoom where I can offer further advice and guidance for you and your business. Bespoke to you, your projects, ideas & themes...answering YOUR questions, critiquing your displays, just pick a time and we'll meet online! For more information visit the home page & see the video.

You'll need to email me photos or sketches beforehand so I can have a think and pull some ideas together for you! I hope to help you as much as I can!
£250 - BUY NOW!
  • Workbook with tasks for you to complete
  • An example from the course about grouping and flow, coloured backdrops and floors
  • Trainer giving demonstration for introducing a theme with the same basic principles
  • Trainer, Helen Goodwin as she takes you through the course, photos, videos, demonstrations
  • Introducing merchandise of diamond jewellery to the themed group
  • Possibilities for the outside of your business. Flowers will always attract attention!
  • Gellish nails service window display - inspiration from poster and no product
  • Mannequin styled in wallpaper for a florist shop to give height
  • Interior furnishing display created from fabrics and wallpapers
  • Examples of materials used in display
  • Interior design display using fabric and wallpaper samples